HANZA
EN/DE

Our approach

FROM PRODUCT TO MARKET.

Trading · Distribution · Hospitality

Our work is commercial, not decorative: assess products, understand markets, build structures and honour agreements.

  1. 01

    SOURCE

    We identify strong products and manufacturers.

  2. 02

    BUILD

    We develop the right market structure and commercial positioning.

  3. 03

    DISTRIBUTE

    We connect products with distributors, wholesalers and professional customers.

  4. 04

    GROW

    We build long-term market presence together with our partners.

YOUR ROUTE INTO THE GERMAN MARKET

You have a product that works in your home market. We take on the commercial work it needs in Germany and Europe.

Discuss German Distribution

Market knowledge

Price points, channels, competition and expectations in German trade.

Hospitality network

Direct connections into bars, hotels, kitchens and groups.

Distribution

Warehousing, replenishment and delivery across Germany and Europe.

Commercial representation

We represent your brand in the market — with arguments and terms.

Logistics

Import, customs, documentation, pallet logistics.

Trade relationships

Established relationships with wholesale and distribution.

Aviation expertise

Portion formats, specifications and tender processes.

Brand development

Positioning, range architecture, market launch.

Disrupting existing setups

We challenge entrenched structures between producer, wholesaler and buyer — and build leaner, more transparent routes.